The Phoenix Suns. Ya you know, the basketball team?! I've been lucky to be able to work on some great projects for the Suns over the years.
This poster was part of the 2014-14 season ticket re-up package that went to all existing SixthMan members.
24" x 36" / metallic duotone + neon spot / TopKote dull with overall dull aqueous / spot gloss varnish
** 2015 GRAPHIS POSTER ANNUAL MENTION **
Anyone who follows pro basketball, even casually, knows that the Suns have had a pretty rough few seasons. Like 20 grit sandpaper on a sunburn rough?! Players are coming and going, then coming again. Coaches are getting fired. Front office staff is on edge. It's a mess really.
What is one to do in the face of ever growing adversity you ask?? Band together dammit?! Stand by your boys no matter what the numbers or the papers say. Coaches, fans, players — we all have a part to play in creating a winning franchise. We Are PHX!
World Class Working Dogs. Yep, that's fancy speak for "these are some expensive-ass dogs?!" How much you ask? Well, if you're in the market for a companion animal at this level, the money ain't no thang. But you get what you pay for in one of the most highly bred and trained creatures on the planet! We're talking dogs that can jump out of helicopters, repel down walls, and use-night vision goggles.
They won't fetch a ball or bring you your slippers, but they will keep you and you're loved ones safe from whatever may come.
I was involved in naming, Identity development, branding, web design, photography direction — the whole sha-bang really.
The poster series that never was. These never made it past the initial presentation, but so it goes for most of the good stuff.
Anywho, I liked the way they turned out enough to feature them in my fancy schmancy portfolio, so there ya' go?
Logos, symbols, brand identities, logotypes, wordmarks, etc... Whatever you want to call them, they're one of my favorite things to make. Sometimes the smallest, but arguably the most important visual asset an entity has. You see them, and instantly understand who it is, what they do, what they stand for, their personality, values, attitude, and culture.
At least that's what someone told me they're supposed to do. Anyway, I tend to agree...
A couple of sample ads that would have been part of a larger campaign for APS tipping people off to the benefits of being more energy conscious, and ways to achieve that goal.
Anytime I get to illustrate anything goes down as a win in my book. The client didn't quite see it that way, as it were. But hey, their loss, right?!
The Arizona Rattlers are an Arena Football League franchise (yes, it exists) based out of Phoenix. Actually, theyre one of the winningest AFL franchises out there. 10 division titles, 9 Arena Bowl appearances (yes, it also exists), and 5 Championships. Not too shabby.
I've been involved in projects for the Ratts, as they're called, since 2011 including – rebranding and identity development, uniform design, seasonal ad campaigns, season ticket packages, and all manner of other malarky that they ask us to tackle (huh, see what I did there?!).
General wellness is important, and the choices we make on the daily play a huge role in our overall health. At least that's supposed to be the take-away from this series for Honor Health. Replace the bad stuff, with some good stuff and watch the magic happen!!
They ended up going with a far more general (safe) headline direction that appealed to the masses. But, this was a close second.
'Twas the start of the 2013-14 Phoenix Suns season, and the valley was full of hope. We had fresh young talent. A top 5 draft pick. This could be our year. It was time to "Ignite the Future." Or not. But I digress...
Ignite the Future. We came. We saw. We finished 9th. There's always next year.
Make nuclear energy "cool." Umm, say what?! Make nuclear energy "less scary." OK. check. Make nuclear energy relevant to "millennials." Where one even begins to address the absurdity of this notion escapes me, so let's just agree to move on, hmm?
Nuclear energy makes most people immediately cringe and start googling meltdowns and cancer rates. But, once we get that out of our system and start returning to earth, there actually is some pretty amazing R&D being done out there on this stuff by some people that are so much smarter than the rest of us.
You're young and want to be smart too, right? Well then, step right up folks! The innovationsists are on a member drive. These are the the guys you want at your parties. They're figuring out how to make it all happen, and you can too.
Power. We all use it. We all want more. We all want to keep our iPads charged to distract our children for 3 minutes so we can chug a beer and grab a power nap. Where does that power come from? Well if you live in certain areas of the valley, it comes from Arizona Public Service, aka APS. The corporate behemoth has had a bit of a PR problem for the last, oh say, ever.
Enter "enerji's." Happy little guys that remind us that having power at the ready is a pretty killer deal. Nothing fancy. Not too heady. Just a simple, feel good, try and make you not frown kind of idea. The nerdy one is my favorite.
Grit & spit & grit & determination — Still wasn't enough to get this poster concept to see the light?! But, I finished it anyway. It's a curse really...I just love too much.
Experimenting with textures, type, image manipulation, and lots and lots of grainy goodness.